
Why customers didn't buy – find out and improve your results
Every lost customer is an opportunity to learn. Find out what prevented the sale and adjust your strategy to better meet customer needs.
Our happy customers
We help you understand your customers' purchasing decisions
With Esko’s survey tools and analytics, you can pinpoint what influenced customers’ decisions not to buy, so you can make informed changes that increase sales and enhance the customer experience.
Identify customer obstacles along the customer journey
Esko helps identify the factors that prevented a customer from making a purchase decision – whether it was pricing, service, or something else.
Find development opportunities with clear data
Interactive reports reveal where your sales process needs to be refined so you can make buying easier and more attractive.
Make strategic decisions based on information
When you know why the deal didn't happen, you can focus on the right things – whether it's improving customer service, developing the product, or clarifying the message.

A losing trade, what can you learn from it?
When you understand why a customer didn't buy, you gain valuable information that will help you improve your products, services, and sales strategy. Every missed opportunity is a step towards a better business.
Improve your sales strategy with precisely targeted actions
Increase customer satisfaction by responding to needs better
Strengthen your competitive advantage by identifying your own development areas
Maximize conversions and reduce lost opportunities
